January 9, 2015
Automotive Digest
Recently-launched Azuga Fleet Mobile is the first-of-its-kind gamification and driver rewards program. This new interactive application, available on iOS and Android, gives drivers the ability to track driver scores and compete to earn rewards from top brands such as Amazon, Walmart and Burger King. The solution is designed to create a transparent and real-time application for the driver and their fleet manager.
Automotive Digest
Recently-launched Azuga Fleet Mobile is the first-of-its-kind gamification and driver rewards program. This new interactive application, available on iOS and Android, gives drivers the ability to track driver scores and compete to earn rewards from top brands such as Amazon, Walmart and Burger King. The solution is designed to create a transparent and real-time application for the driver and their fleet manager — wherein the driver will be able to track performance throughout the day and the fleet manager will then have capability to give rewards for improved driving behaviors, which ultimately will increase safety, decrease costs and increase driver retention.
“We are thrilled to be on the forefront of employee gamification,” Says Ananth Rani, vice president of Azuga. “Fleet Mobile is not only a way to increase overall performance of fleets, but also to enhance the driver’s lifestyle by giving the opportunity to earn rewards and enhance their social profile, benefitting everyone involved.”
Fleet mobile is possible due to Azuga Fleet’s G2 data reading technology. The device “talks” directly to the engine computer every second giving you the most accurate data on idling, fuel used, miles driven and driver behavior.
It is proven in other industries that the use of rewards is one of the single highest predictors of “organizational climate,” which in turn has a direct correlation with financial results. Therefore, Azuga Fleet Mobile cannot only allow for more accurate management from the supervisor but also from the driver as well, where he can track overall score and ratings throughout the workday. In addition, social integration will create a viral online buzz, helping the company participating to build credibility and thought leadership among its peers.
“We plan to continue to expand upon this platform to become the complete driver management system” explains Rani. “We are continuing our work with driver scoring, deep vehicle intelligence and location-based rewards to make it even more beneficial to both management and employees.”
Fleet operators can click here to learn more about Fleet Mobile and its additional features and benefits.